You might think I added Eurosport 2 to my cable lineup, so I could watch more Team Handball. https://teamhandballnews.com/news.php?item.165 No, I actually got it for the Kabbadi and Sepaktakraw. More Handball is just a nice bonus. In all seriousness, last Thursday night after watching Kiel trounce Chambery (as expected) and the French Women beat Denmark (definitely, not expected), I found myself back on Eurosport 2 mesmerized by 2 sports I never even knew existed.

First up was the Asian Games Men’s Gold Medal match for Sepaktakraw between Thailand and Malaysia. This sport can best be described as 3 man volleyball/hackysack with your feet. Clearly a finesse sport in which timing is everything. Thailand had little problem taking care of the Malaysians. For more on this sport check out these links:
http://www.doha-2006.com/gis/menuroot/sports/Sepaktakraw.aspx
http://www.doha-2006.com/gis/menuroot/news/article.aspx?id=16326

Next up was Kabaddi which I will describe as a cross between “red rover, red rover“, and full contact tag. Each team starts with 7 players and is played on a court about the size of a volleyball court. Teams take turns sending a “raider” to the other side of the court where he tries to touch the players on the other team and then run back to half court before they tackle him. Oh, and did I forget to mention when you are a raider you have to hold your breath and to prove this you have to keep chanting kabaddi, kabaddi, kabaddi over and over. I am not making this up! India took care of Pakistan for the Gold Medal. For more info check on these links:
http://www.doha-2006.com/gis/menuroot/sports/Kabaddi.aspx
http://www.doha-2006.com/gis/menuroot/news/article.aspx?flag=1&pagenum=1&id=16264

So, if you think this is pretty “off topic” for a website called TeamHandballNews.com, you’re absolutely right, but I do have a couple of points, mostly for the benefit of anyone who lives in a country where Handball is well known.

– In more countries than you might think, Handball is only slightly more well known than these sports. As someone who has literally spent half his life explaining Team Handball as Soccer with your hands, Water Polo without water or Lacrosse without sticks, you can see how difficult it can be to develop a sport with little name recognition. I’m sure there are dedicated fans of these sports who do the same thing.

– For those who would like to see Handball become a more prominent sport world wide, this underscores how critical television exposure is. Somewhere in the world where Eurosport is shown there are probably a couple hundred new Kabaddi and Sepaktakraw players simply because they were exposed to the sport for the first time. I for one won’t run out and play the game, but you give me a choice between 2nd Division French League Soccer and Kabaddi, I’m watching the Kabaddi.

Disclaimer: European Club Handball is quite simply and unquestionably the best in the World. That doesn’t mean there aren’t some glaring problems that should be fixed. In my first installment https://teamhandballnews.com/2006/08/whats-wrong-with-european-club-handball-part-1-the-disparity-from-top-to-bottom/ I addressed the huge disparity between the top and bottom teams in the Champions League and the National Leagues. With only a couple of upsets in group play and no surprises among the 16 teams that advanced in this year’s Champions League the analysis continues to stand up. In this installment I address the presentation and arena shortcomings.

It’s More than a Game

I know this might sound sacrilegious to purists, but in a world where customers have many other options for their entertainment, sporting and non-sporting, this is a harsh reality. I’ll give you a personal anecdote that highlights some of the problems.

Last season after France’s dominating victory over Spain in the European Championships I noticed that Montpellier (France’s top club team) was coming to the Paris region to take on Ivry in a key French League matchup. Knowing that Ivry’s gym only seats around 1,500 I figured I better order my tickets ahead of time, so I logged on to Ivry’s web page to get ticket information. Of course, you couldn’t get a ticket on line (maybe next year), but they did have a phone number and I found out that you could purchase tickets at the gym ahead of time. This is OK for someone living in Ivry, but Ivry is a 1 hour round trip from where I live in Paris. So, I took my chances and showed up 45 minutes before game time. Bad decision! As I soon found outside the gym where several hundred people waited in line behind one ticket booth and one person selling tickets. As you might expect, I and several other people were shut out as they ran out of tickets about 10 minutes after the game started.

So my experience with Ivry was negative outside the gym, but I’ve also not been impressed when I’ve gotten inside the gym for Handball and Basketball games in Europe. For many people like me just seeing a good match, and I’ve seen some great ones, is enough. But my wife and daughters and other more casual fans would be bored silly at these matches because they generally lack the amenities that are commonplace with an American Sporting experience. Whether it’s a snack bar with appealing food and drink, a jumbotron screen, a friendly mascot walking around for the kids, cheerleaders or simply a comfortable seat these sorts of things are usually lacking. And I’m just left scratching my head and wondering, “Have these people ever seen a regular season NBA match. It would just rock their world.”

“19250!” Or Yawn, That’s Just Another Night in Sacramento

As I highlighted in the previous section the game itself can be great, but everything else surrounding the game can be lacking. And the underlying reason is that the arena itself is usually a small aging facility that would have been torn down years ago in the US. In fact I would estimate that in the US there are probably around 250 arenas larger and newer than just about every club handball arena in Europe. Certainly ever one of the 30 NBA and 30 NHL arenas (I realize there is some overlap here) are superior and there are probably about 200 NCAA collegiate arenas in the same category. Maybe the US has overdone it, but the counter argument is that those arenas are often full. And maybe the Europeans are sensibly getting by with modest arenas that work just fine for their local clubs. There probably is a little of truth in both arguments, but mostly it depends greatly on your perspective. I will argue that at least some Europeans are coming around to the American perspective. Case in point: Here’s the title of a January 2006 article in French Magazine, HandAction, “19,250.” The title refers to the attendance at a Gummersbach-Kiel regular season game that was played at the Cologne Arena (arguably the only arena in Europe comparable to a typical NBA arena). More revealing then the pictures of the match at Cologne Arena, though, were the side by side pictures of where Gummersbach plays it other matches (against the bottom of the league teams) in a life-less gym that looks like an aircraft hangar.

Of course my American reaction to the title of the article was simple amusement. They get a crowd like this for one match and it’s a cause for celebration? Why that’s just a typical sell out crowd in Sacramento. And a little research does in fact show that the Sacramento Kings of the NBA currently have an ongoing streak of 317 consecutive sell-outs of their 17,317 capacity ARCO Arena. http://en.wikipedia.org/wiki/Sacramento_Kings So it is a couple thousand seats short, but you get the picture. And trust me if you’ve ever been to Sacramento (or Portland or San Antonio), you’d probably agree with me that there are more than a few cities in Europe approaching this wonderful metropolis in terms of infrastructure and population base.

Now, there are a number of reasons as to why the amenities are lacking and the arenas are smaller. But, the underlying reason is that the overall structure of club sports in Europe with multiple leagues in multiple nations spreads the product out too thinly. The clubs only have so much budget and amenities and arenas aren’t where they are going to spend it. Case in point, is the Paris metropolitan area with 5 LNH teams (Paris, Ivry, Creteil, Pontault-Combault and Tremblay) all within an hour’s drive or less from each other. What if those 5 teams were to combine budgets and form one club? I’d expect that not only could they field one of the better teams in Europe, I’d bet they could they play their games in a nice little 5,000 seat arena and hire some more people to work the ticket booth. But even if you could get those 5 teams to combine, because they’re playing in the geographically restricted French League, you’d have to find 4 more teams, probably in smaller towns to play against and those teams would not provide good competition for the new big club. Of course, you’d have some Champions League games, but as its currently structured it doesn’t have enough games to support the needed revenue stream.

So, what’s the solution? I’ll save that manifesto for another day. Stay tuned.

You might think that living in Europe that Team Handball is on TV all the time and that every major match is available for your viewing pleasure. Well, prior to this year that would have simply been wishful thinking as I watched yet another match of my favorite team, Montpellier. http://teamhandball.blogspot.com/2005/10/top-10-reasons-why-i-love-to-hate.html
This year, however, has been a different story, courtesy of the EHF’s contract with Eurosport. Case in point was this past weekend in which I watched the better part of all 4 matches in the European Club Championships in addition to the weekly LNM match (Nimes surprising draw against Montpellier). Add in several Women’s National Team matches from Norway and it was almost too much.

But starting this Saturday, it’s going to be downright silly! Over the course of 9 days, I will get to see 12 of the round of 16 Champions League matches on TV. And due to a lucky draw (lucky for me and other Eurosport watchers) the 4 matches I’m going to miss (Both legs of Gold Club Kozina – Portland San Antonio and GOG Svendborg – Ciudad Real) are probably going to be very one sided affairs.

Eurosport has also dramatically improved their website’s Handball news and information page: http://www.eurosport.com/handball/. Overnight this page has become the best site (in English) for brief news updates on what’s happening in the handball world. Look for us to add an RSS feed in the very near future.

We’ve added an “About” webpage to our Home Directory. https://teamhandballnews.com/page.php?9 I’ve received queries from time to time as to just what is the focus of Team Handball News (THN) and I hope that this section will provide a little bit more clarity. Certainly, readers who have been with us since we first came on line in January will have noticed that the site has evolved considerably. Our original focus was to try and provide some sanity and transparency into the turmoil surrounding USA Team Handball’s decertification by the US Olympic Committee. We’ve since moved on from this narrow US focus to cover news in other countries and this is reflective both of our world-wide audience and the increasing global connectivity that is enabling fans to follow top competitions apart from their local area.

We’ve also added a “Contribute” section. https://teamhandballnews.com/page.php?10 No, we’re not looking for monetary donations, but we are looking for more people to write and conduct audio podcasts. As the primary contributor, I’ve tried to cover a wide variety of topics. While my interest in Handball is truly broad and global, my intent has also been, to a certain extent, to simply highlight what could be done. The reality is that as much as I’d like to, I can’t be everywhere and follow everything that’s going on in the Handball world. If we could add regular contributors from the US, Australia, Canada, the UK and other countries it would really enhance the site with more stories and better information from people closer to the action. Someone with a devoted interest in Women’s Handball would also be a great addition. Here are just a few possibilities of what could be done: opinion pieces on Handball Issues, reports on tournaments, audio interviews with coaches and players.

Bottom line: If you got a story to tell, write it down or make an audio recording and send it to us: editors@teamhandballnews.com

Top Bundesliga side Flensburg has long been known for its strong Danish connections. Located on the Germany – Denmark border, their current roster includes 7 Danes and if you visit their website you can choose your language: German or Danish.
http://www.sg-flensburg-handewitt.de/home.html
On Friday, Montpellier signed Tunisian Center-Back, and last year's LNH MVP, Heykel Megannem to a 4 year contract starting next
Summer. http://www.montpellierhandball.com/actus.php?m=1&a=383 Assuming that Sobhi Sioud, Wissem Hmam, Issam Tej, and Marouene Maggaiez stay with the team it will now be possible for Montpellier to field every position but the wings with Tunisian players.

Montpellier has taken steps to market this demographic and many of their games are now also shown on Tunisian TV. Is it only a matter of time before the homepage invites visitors to chose their language? French or Arabic.

Zagreb Coach Nenad Klajic at the press conference following his team’s 21-23 loss to Flensburg: “I do not expect amazing things from Flensburg in Tschechow (Russia). We would rather come third in the group and gain international experience in the Cup Winner’s Cup. A top club in the last sixteen is still too early for this young team.”

Flensburg player, Johnny Jensen, who heard these words in the press conference, was flabbergasted: “Actually, we also want to win in Russia…”

As Zagreb needs Flensburg to win at Chehovskie Medvedi next weekend, Klajic’s comment are probably intended to incite the Germans into giving a 100% effort in a game that is meaningless to them now that Flensburg is assured 1st place. At least, I can’t imagine anyone in the world really wanting to play in the 3rd string Cup Winner’s Cup instead of the Champions League Round of 16.

Memo to coach Klajic: If you really want to go to the Cup Winner’s you don’t need to rely on a less than amazing Flensburg performance. All you have to do is lose to winless Skopje on Sunday. Here’s hoping that is exactly what happens.

Source: http://championsleague.eurohandball.com/index.asp?page=20071071X,1410#scroll

From time to time, I surf the web to find out what other handball sites are online. Recently, I’ve recently discovered two English language web forums with a lot of good online discussion. These two forums have been added to our links section on the right hand side and a short description of what you will find in the forums is below.

The Betting Advice Forum http://forum.bettingadvice.com/viewforum.php?f=67 as you can guess by the title is very much focused on handball betting. But even if you never make a wager, you’ll probably find it’s interesting to see the viewpoints expressed on who’s going to win the major National Team and Club Team competitions.

The Kometal Fan Forum, http://www.kometalfans.com/forum/index.php is a broader forum with English language discussion on a variety of topics. Kometal is a top Macedonian club, but the nearly 1,000 forum members have addresses all over the world. If you’re looking for the results of a tournament, some background information on the latest EHF/IHF press release, or whether a live internet broadcast is available on the web this forum is often a good place to start.

International Herald Tribune sports reporter, Christopher Clarey, illustrates how it’s now possible to be a fan of any sport, practically anywhere. http://www.iht.com/articles/2006/10/26/sports/arena.php

Handball is certainly making inroads in this direction, particularly with the EHF’s broadcast of Champions League games last year, but the technology isn’t quite there yet. Sooner than you might think, however, the day will come when you will be able to view handball matches from around the world, anywhere in the world, any time you want to.

[b]The wired fan can stay local but dream global[/b]

Christopher Clarey / International Herald Tribune
Published: October 26, 2006

BOSTON: It was a Tuesday in Massachusetts, but it could just as easily have been a Tuesday in Paris or Dubai.
On the television screen in my home office, Liverpool was playing Bordeaux in Europe's Champions League, with Barcelona-Chelsea and Madrid's Masters Series tennis tournament already on the digital video recorder's hard drive and set for later viewing.
On the laptop screen, in leisurely succession, were Web sites that are the quotidian touchstones of my business: chinadaily.com for Chinese sports; marca.com for Spain; asahi.com for Japan; lequipe.fr for France and beyond.
Then there were the Web windows into single sports: golfobserver.com; skiracing,com; thedailysail.com, truehoop.com, iaaf.org for track and field and home.cogeco.ca/~courtcoverage for tennis.
It is the bubble in which I live when I am not on the road this time of year, and though there was a period, far from sepia-hued, when immersing myself in the international sports scene to this degree would have been impossible in any time zone, it is now possible in just about any time zone.
Globalization has its downsides, from homogenization to west Nile virus in cold climates to the difficulty of keeping a great, low-key beach resort in Asia a secret for long. But one of the upsides is that it allows you to order a la carte from the vast menu of life.
As usual, this is more expensive than the prix fixe menu. Broadband Internet and the right cable or satellite television package can take a bite out of the budget – well over $100 a month in my case. But the bubble is as much a hallmark of modern life among the border- crossing, culture-snacking class as a triband cellphone or frequent-flier points.
Food set the tone long ago, with cosmopolitan cities allowing their inhabitants the buzz of choosing between Chinese, Thai, Mongolian, Provençal, Tuscan, Japanese and more, sometimes all in the same neighborhood.
But it took until now for the technology to allow you to dislocate yourself thoroughly in your own home, giving you the possibility to surround yourself not only with those paintings you bought in Spain but with those radio stations you listened to in Spain when you were trying to keep track of Real Madrid or Real Betis before driving the kids to dance class.
That you are outside the culture now is beside the point. Of course you can't duplicate the feeling of community that comes with watching Spanish sports in Spain, immersed in the collective groans and cheers and next-day analysis. But what you can do is create your own personalized sports culture, and the truly remarkable part is that you can do it whether you live in the woods well out of day-tripping distance of a major sports stadium or whether you're just a short stroll from the Parc des Princes.
You can't quite have it all yet. Though the Internet continues to build virtual real estate, it is still not filling some of the niches and needs that sports television is ignoring.
My brother-in-law, an American in London, would like to watch his beloved Nebraska Cornhuskers play college football live every week in the autumn but has to settle for listening to their games on Internet radio unless the North American Sports Network happens to showcase Nebraska as one of its two or three college games a week.
Even when the Web is filling niches and low-level demand by putting any Champions League game on your computer screen for a price in North America or NFL games on your computer screen for a price in Europe, the picture often remains too fickle and small to qualify as true value for money.
But there is no question that you can still inflate your own bubble, filling it with the sights and sites, the cheers and jeers of your choosing.
When I first moved to France in the early 1990s, your best hope for following Major League Baseball from afar was the line score in a daily newspaper. Now you have a fine chance of being able to watch the regular-season game of your choosing on the Internet or even on television, now that North American Sports Network has started up its channel as part of a satellite service in France.
"I can now live here," e-mailed my friend Ron Halpern, a New Yorker turned longtime Paris resident, after North American's announcement this month.
The question for the sports fan with international tastes is fast becoming, "Where can't you live?"

As you might have guessed from this title, my ( Eurosport, Eurosport 2, Sport Plus) https://teamhandballnews.com/news.php?extend.153 problems have been solved. A colleague at work has just purchased a British SKY TV satellite package. Apparently his kids wanted their Premiership Soccer and Eurosport 2 was part of the overall Sports package. So now a steady stream of videotape is being exchanged. A side benefit is that I also get English language commentary from Carlton Kirby and Paul Bray, who is now in his 20th year of broadcasting handball. http://www.sportfocus.com/webpro/handball/nlstory.cfm?ID=20715&NLID=42045 I remember first hearing his commentary when I was in Sweden for the 1993 World Championships and his distinctly British style hasn’t change a bit. Certainly, the “barging” calls bring a chuckle to this American viewer. If you live in the UK and haven’t figured out how to get Eurosport 2 on your TV, don’t even begin to call yourself a Handball fan.

I can only hope that the EHF will start internet broadcasting these games and more importantly, aggressively try to find sports networks in the US, Canada, and Australia to air these games. Heck, give it away for free if you have to, but get the sport on TV in those markets, even if its at 2:00 AM.

As I highlighted previously https://teamhandballnews.com/news.php?item.117 USA Rugby and the IRB (International Rugby Board (Rugby’s equivalent to the IHF)) have been aggressively trying to increase the popularity of Rugby in the US. This article titled “American Dreams” from the Sunday Times in London, profiless the new Chairman of the Board for USA Rugby and his plans for the sport: http://www.timesonline.co.uk/article/0,,2094-2393601.html The new Chairman, Kevin Roberts, is also the CEO of Saatchi & Saatchi, a major advertising firm, and has had previous success securing marketing contracts for Rugby powerhouse, New Zealand. He also appears to be someone who likes to cut to the chase. Case in point is his response to reports that he had essentially handpicked the new board, “I did want to pick my own board. At this stage of my career, I didn’t want to work with dickheads.” (Sounds straight out of the Mike Hurdle phrase book, although this guy has a little more of a resume to back up the talk)

This second article highlights the NFL’s efforts to efforts to increase the popularity of American Football in Europe. http://www.iht.com/articles/2006/10/06/sports/ARENA.php American Football has been a tough sell in Europe and it’s not a coincidence that it has done best in Germany, where there isn’t a popular competing outdoor contact sport (rugby). You’ve got to give the NFL credit for trying. And surely, if the Washington Redskins can have a French Linebacker training with them, then couldn’t Montpellier can have an American Goalie on their training team as well.

Bottom Line: Why aren’t the more successful Handball Institutions exerting a little bit more effort to make Handball more popular in the US and other nations where it barely registers a blip on the national sports scene?

The addition of several broadcasts of Champions League on Eurosport 2 is only good news if you have access to Eurosport 2. Living in France one would think this would be a simple matter of calling your cable company to add that channel to your contract. Unfortunately, my current provider, Noos, doesn’t have Eurosport 2 as an option. Oh well, I thought, it’s just a simple matter of switching to another provider. A bit of a hassle, but probably worth it. But then, I discovered that there is no provider in France that offers both Sport Plus (which has the rights for the French club games in the Champions league) and Eurosport 2. So, instead I would have to pay for an entirely new setup in order to receive only 1 more channel. Argggh!

While doing this research, I also found out some interesting facts about Handball on TV in the world, such as:

1) The EHF (or the IHF) often sells the TV rights to an event to a media company. For instance, the EHF sold the European Championships for National Teams to Infront sports. http://www.infrontsports.com/mediarights/european-handball.html Infront sports then sells the rights piecemeal throughout the world, usually on a country by country basis. These rights also include internet broadcasts and this unfortunately makes it less likely that there will be free internet broadcasts. The EHF might have a long term market broadening interest to promote the sport, but Infront, as the middleman, will simply try and squeeze as much revenue out of the TV rights as possible.

2) Internet broadcast rights can be regionalized and this is already being done for other sports like rugby that are also available on local television markets. The idea being that the local television market doesn’t want internet competition. I would argue, however, that the difference in video quality is so great that very few people won’t shell out the money for TV if it’s available. Hopefully, if concerns about the internet siphoning off too many viewers becomes too great the EHF will regionalize their internet broadcasts to places like the United States where matches are not available on TV.

3) As best I can tell the TV rights for the Champions League are being sold directly by the EHF and are probably a complex hodge-podge of contracts. Each country has their own TV networks, varying fan interest, and varying ability to pay. For instance, fan interest is probably pretty high in Eastern Europe, but the market price there is probably lower than it is in some Western Europe countries with a higher standard of living. This has got to be an incredible headache for the EHF marketing staff. There are certainly some economies of scale when you consider that leagues like the NFL can sell one contract for 300 Million people in the US.

4) Handball is available on TV in more places in the world then you might think. Courtesy of Canal Satellite, Handball is broadcast to French territories and French speaking regions in the Caribbean, Africa and the South Pacific. For instance, as parts of North America are within the Caribbean satellite footprint, in theory, those signals would be available to anyone with a contract with Canalsat. You would probably need to pretend to be ordering from one of the countries listed on the website. http://www.canalsatellite-caraibes.com/, but it could probably be done. It wouldn’t surprise me if some French expats in Florida have actually done so. Perhaps the same thing could also be done in Australia for the New Caledonia feed. And best that I can tell, the English language broadcasts on Eurosport 2 can also be picked up by anyone in Europe with a sky satellite contract and the appropriate sports package.

When Europeans are introduced to Team Handball in the United States they are often puzzled by the lack of structured league play as this is totally different from the organization they are familiar with. Instead of a double round robin of season long league competition (one game a weekend), the US model is often to get in your car Friday night, drive 5 hours, play 6 games over two days, drive your aching body back home Sunday night. That is if you didn’t have to shell out $300 for plane tickets.

In terms of why the US has featured weekend tournaments the reasons are principally related to geography, lack of club commitments and organization.

Geography, of course, is related to the costs of travel. Quite simply, it is less practical for amateur clubs to travel vast distances for one or two matches. The logic being that if you’re going to travel 6 hours to play handball you might as well get your time and money’s worth. The lack of club commitments and organization also steers more organized clubs to prefer tournaments that they organize and control independently. If you host the tournament, charge entry fees and do the organization, you don’t have to worry about other less organized clubs failing to commit to reciprocate properly. Additionally, many clubs can throw together a team for one weekend, but simply don’t have the organization or facilities to host a game. On top of all these reasons, the European model of a national federation playing a primary role in organizing leagues doesn’t apply in the US for other more established sports, let alone handball.

While I won’t argue in favor of totally adopting the European model https://teamhandballnews.com/e107_plugins/content/content.php?content.12
onto a nation with different sporting traditions and a vastly different geography (i.e. the US is huge), I will argue that we definitely need more leagues in the US. The recent trends have been positive with 3 leagues operating last year and more recently the alliance formed between the Quebec league and the North East Team Handball Conference. With the new alliance not every team is going to play every other team twice and the match schedule some weekends is too busy, but despite those shortcomings it has the makings of quite a good competition. The teams involved must think so. Especially Alberta, which is making 3 plane flights 2000 miles east to participate! In fact, I would argue that winning this season long league is more prestigious than winning either the Canadian or American long weekend National Championships. Hopefully, other parts of the US will see the success of the NETHC/Quebec Alliance and it will spur further league development.

In fact, it’s still only September, so there’s still time to organize league play for this season. A rhetorical question, but wouldn’t it make more sense for Carolina, ATH, the Condors, Houston Clubs, and Miami to organize a league instead of their own individual tournaments?

Well, the USOC asked for sport development ideas and suggestions, so I took advantage of the opportunity. Here’s a summary of my suggestions:

– Establish an informal or formal partnership with the UK, Australia, New Zealand, Canada, the UK, Ireland and India Handball Federations:
— Develop an English-language marketing strategy to make television available to those countries.
— Partner with the English speaking nations to develop a European based sports academy/club.
– Establish a new competition as a bridge between club and national team play:
– Create an All-American Collegiate Team:
– Sell DVD copies of US matches:

More detail is provided in the extended post

[b]Establish an informal or formal partnership with the UK, Australia, New Zealand, Canada, the UK, Ireland and India Handball Federations[/b]: These nations have many common traits when it comes to Handball. Namely, they have developing programs that are not competitive and they speak English. Additionally, these nations and the US have demographics that present tremendous growth opportunities for Team Handball. Alone these nations may have difficulty in engaging with the EHF and IHF to further develop the sport in their country. Combined as one unified voice they could, however, have a greater impact. Areas that they should work together to commonly address:

– Develop an English-language marketing strategy to make television available to those countries. If video rights are waved for those nations and quality English language production can be made available at nominal cost, these markets would be ripe for increased exposure and growth. Such a strategy should be done in conjunction with the EHF and IHF and involve a concerted effort to get Handball on television. Additionally, someone with marketing expertise from one of the major US sports should be hired to effectively execute this strategy. The USOC alone could not do this, but the nations identified above, along with the EHF and IHF could.
– Partner with the English speaking nations to develop a European based sports academy/club. As the British Handball Association is already establishing a partnership with 2 Danish Sports Academies, I see no reason why such a partnership couldn’t be broadened to include athletes from all of the above nations. Subject to available funding, a limited number of athletes with significant potential should be sent to those Academies. The overall common costs could then be shared by the member nations pooling their resources together.

[b]Establish a new competition as a bridge between club and national team play: [/b] The gap in terms of the level of play between USA club competition and international competition is huge. To help bridge this gap a new competition, similar to the discontinued US Olympic Festival should be established. Club players with the potential to eventually play on the US National Team would be selected to play on regional teams. Teams would practice for one week and then play games for another week. This could be either strictly an American competition or structured as a combined Canadian/American competition, similar to what was developed by USA and Canadian Rugby with support from the International Rugby Board:
Official Site http://www.narugby.com/news.html
Wikipedia short descriptionhttp://en.wikipedia.org/wiki/North_America_4

[b]Create an All-American Collegiate Team: [/b] Similar to USA Rugby’s All-Americans a college all-star team could be established. This team would train together for a week to 10 days and then travel to Europe for 2 weeks of matches. Ideally, this would be fully funded, but if this is not feasible players would be notified that a portion of the trip would be self-funded. Such a team would provide a realistic goal for college handball athletes and serve as a stepping stone between club and national team play. http://www.usarugby.org/natteams/caa/index.html

[b]Sell DVD copies of US matches: [/b] While there is not a huge market for these DVDs, making these DVDs available for purchase will allow fans to feel more connected to the National Team programs. A simple way to set-up distribution would be to give the rights to sell to a youth program such as the CODP in Atlanta. They could then take responsibility for making copies of the DVD and shipping to interested parties. A nominal fee (perhaps $4) could be charged and proceeds could go to the youth program.